I wanted to shorten a url for social media reasons but all the providers of url shorteners have one issue, they don't allow you to keep your brand. But that does not affect the Drupal community there is a module called shurly it allows the user with the right permissions to create a shortened URL
How to use Drupal module Shurly
To use this module after it has been enabled is really easy, just log into your Drupal installation and then navigate to http://<your url>/shurly
it will then give you the form below, add your url on your local website and then press Shrink it!
The outcome is this link below
notice the outcome I have been able to create, a shortened url with the ability to keep my branding.